Know Thy Team with CultureBrand

CultureBrand will help you cultivate a company culture that creates alignment, gets the team excited to go to work in the morning, and attracts the brightest minds with the biggest hearts.

$5,000
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Problems we help solve
  • "We can't keep great employees we love."
  • "We're getting terrible employee engagement."
  • "We feel like employees aren't excited about what we're doing here."
  • "We've read every blog post on branding and culture, but can't pull it all together."
  • "We want to become a more purpose-driven company, but aren't sure how."
  • "We want to create the best employee experience and need help doing that."

CultureBrand will help you cultivate a company culture that creates alignment, gets the team excited to go to work in the morning, and attracts the brightest minds with the biggest hearts.

The Specifics

Great companies require great employees.

And it's no secret that attracting great talent is hard. It's even harder to keep them.

Unfortunately, you can't control whether employees come and go...but you can create an environment that attracts them and turns them into your biggest advocate to attract the talent needed to bring your brand's purpose to life.

That's where CultureBrand comes in.

With CultureBrand, you'll design a company culture that taps in the core of your employees' hearts and minds.

To give them a guiding light that creates alignment and direction.

Culturebook + Deliverables

After our CultureBrand sprint, we'll pull everything into one deliverable that includes:

  • Employee Profiles
  • Core Values
  • Encouragement Systems
  • Culture Deck
  • Communication Plan

Get the Whole Enchilada & Save Buco Bucks

We purposefully break down the PurposeBrand product into 3 components - Purpose, Customers, Culture - to help you cut down on cost and keep you from having to buy anything unnecessary. However, if you buy the full package, you can save 20%.

Another way of putting it is you can pay $8000 for the complete package or $10000 for PurposeBrand, CustomerBrand, and CultureBrand separately.

The average lifespan of an employee is 18 months and dropping.
Replacing an employee causes you to burn a Scrooge McDuck amount of money
Without a defined culture, employees will become disenfranchise and some even actively sabotage the company.
A ping pong ball and sparkling water won't fix things.
People want to work for companies that reflect their values.
People want a vision they can buy into and own.
And to be recognized for embodying the brand's purpose and values.
When you invest in your culture, you also put yourself in a position to become a servant leader.
And by leading mindfully and intentionally to create a kick-ass culture, your team will pay it back by bringing the vision to life.

How does CultureBrand...work?

CultureBrand is meant to be a light, fast experience that gives you clarity on who your ideal employee is - all in 1 week rather than over the span of months.

We do this through four (4), four hour (4) workshops. We then take everything back and put together a toolkit and visual storyboard that shows how you could be giving your employees an f'ing sweet experience.

Think of these a discovery and collaborative time with the team to make key decisions. We keep them fun, light, and focused on the info we need to move forward with confidence.

How long does the process take?

We aim to wrap the CultureBrand workshop within 1 week, but that's when the real work starts.

From there, we distill and come back with a plan to redesign and articulate your culture in a way to get buy-in. It goes without saying, but this is your company, not our's, so CultureBrand is only successful when you dedicate the time and energy to bring the culture to life.

All in all, the culture work typically takes 30 days depending on our ability to meet with you and your team.

Who needs to be involved?

For CultureBrand to work, your entire leadership needs to be involved. Yeah, we know there's that "guy" on the team who doesn't believe in this stuff, but they need to buy in or else your staff will see right through your efforts. When it comes to culture, it's "do as we do" and not "do as we say."

Will my company culture be launched after CultureBrand?

While Huck Finch is all about culture, we aren't culture consultants. The goal of CultureBrand to put into words what your culture is and how to get everyone on the same page. Bringing that to life is another story and we'll happily recommend friends to support your culture redesign.

Work With Huck Finch

Purpose always sets the tone for what we work on. We take time up front to make sure we all know where we're headed.

Webflow Design & Implementation

Collaboration, Design, and Brand Experience are our favorite things. Webflow embodies all of them, so we chose them as our exclusive platform for web design. Your website should be as badass as your business, and Webflow helps us get you there.

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HubSpot Implementation & Training

HubSpot is an investment for any growing business. But a lot of companies fall short of implementing its enormous value and don't get the ROI they were looking for. Team up with Huck Finch and create a well oiled HubSpot Marketing Machine.

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Fun + Action

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Travel Included?!?

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Guarantee

If we aren't providing value. We don't think we should get paid. It's that simple.